Showing posts with label Social Networking. Show all posts
Showing posts with label Social Networking. Show all posts

Thursday 12 September 2013



Facebook didn’t stop when it hit 1 billion users. And it won’t stop even if it connects everyone with web access. ”To make the world more open and connected” really means the world — every human regardless of location or income. That’s why CEO Mark Zuckerberg says he’s “retooling the company to take on a lot of harder problems” — specifically spreading the Internet itself.

Last month, Zuckerberg launched Internet.org with a 10-page whitepaper he wrote himself. It’s a web access initiative and partnership with six telecommunications and mobile companies. Together, they’ll build new data-compression technologies, network infrastructure, and business models that make it possible to not only get everyone a smartphone, but make the data that powers them affordable. This is critical because most of the cost of owning a smartphone is the data, not the hardware.




Some will say it’s simply Facebook’s plot to get more users, but at its core, the mission is truly altruistic. Internet access leads to education, empowerment, and economic mobility. Everywhere it’s come it’s increased GDP and helped people stay in closer touch with those they love. Could it earn money for Facebook? Sure. But that doesn’t make it the driving motive.

Though Zuckerberg is championing the cause, it won’t just be some hobby of his. It’s Facebook’s new mandate. But really, it’s an extension of what the social network been doing since 2004.
“The tactics change all the time”,  but not the mission, Mark Zuckerberg said on stage. You can watch the full interview below.

The still-young CEO discussed how businesses break down into two categories. “There are companies that define themselves by the way they do things, and companies that define themselves by a concrete way they change the world.” The latter is preferable to him. It’s why Zuckerberg grew up idolizing Bill Gates and his mission to put “a computer on every desk and in every home.”

Creating a mission that matters requires doing something audacious, and the values that get you there aren’t always universally popular. “I’m of the belief that values are only useful if they’re controversial,” said Zuckerberg. He chided companies for posting hollow lists of values like “be honest,” saying of course you have to be honest.

Facebook’s controversial value has been “Move Fast And Break Things.” Employees are encouraged to build, experiment, and iterate rather than sit on new products until they’re perfect. Zuckerberg laughed. “It gets us into tons of trouble,” and he admits it’s still important to “slow down and fix your shit.” But the philosophy has helped Facebook evolve quickly and avoid being disrupted
.
Zuckerberg Connect The World

It’s also led Facebook to 1 billion active users. But Zuckerberg says “A billion isn’t a magical number. No one wakes up and says ‘I want to get one-seventh of the world to do something.’”

Yet in a moment of humility, when Michael Arrington asked if Zuckerberg wants everyone on Facebook, he said “Of course we do, but I don’t think that’s realistic.” There will always be people who don’t like a particular tool. You don’t have to look far on the Internet for people who hate Facebook, yet we’re wired to share. Whether its via SMS, email, Twitter, or its own social network, Internet.org and Facebook’s task is to give people access and let them choose how to communicate.

All humans want to be connected, Zuckerberg concluded. And with a glint in his eye about his own purpose on this planet and that of his company, Zuckerberg exclaimed, “That’s why we’re here.”
 ( Orignally posted at +TechCrunch )

We would love to hear your Feedback !!

Zuckerberg’s Manifest Destiny: Connecting The 5 Billion People Without Internet

Sunday 8 September 2013



Pinterest And Path To Battle Over Letter “P” Logo Trademark


path-pinterest

Are the Path and Pinterest logos too similar? Path apparently thinks so. The mobile messaging startup is currently working to prevent Pinterest from acquiring the trademark to the letter “P” as a stylized design (like the one shown here, and below). The U.S. trademark office allowed Pinterest’s trademark registration on this proposed design mark, but recently Path asked for an extension in order to file an opposition.

It’s a bit too early in the process to see where this fight goes, but if Pinterest was granted the trademark to the “P,” it could then potentially prevent Path, and other apps, from using similar designs, explains patent attorney Lenny Kravets, who serves as Patent Counsel at InterDigital Communications.
P, 85685180 (Trademark) via Docket Alarm
This is the kind of battle that happens all the time in the trademark world, as companies struggle to come up with logos that are unique and differentiated from their competitors and industry peers. However, this particular case is interesting because of the increasing similarities between the design styles of both the Pinterest and Path applications, which could contribute to so-called “consumer confusion” and make the trademark issue more significant.

As you may recall, in July, Pinterest’s mobile application received a significant update to its design, which introduced a new interface and animations. The animations are very similar to those Path popularized – little, round circle icons that pop up when a user taps the screen directing the user to other actions that can then be taken.

In Path, users tap the plus “+” button at the bottom of the screen to pop up a series of post types they can make, like “photo,” “music,” “location,” and more. But in Pinterest, the animations only appear when a user presses and holds on a shared pin. Then, you would have to slide your finger over to the action you want to take, like “favorite,” email, or re-pin, for example.  (Pinterest, we should note, isn’t the only one to adopt this design style in recent months –  Tumblr too introduced a similarly inspired interface earlier this year.)

But the fact that Pinterest adopted a design style that Path had already introduced can help to make the case against Pinterest gaining rights to this trademark. Before the Trademark Office registers a mark, they first examine the mark against prior registrations, and check for a number of factors, including whether the mark could confuse the public, or is deceptive, among many other things.

Explains Matthew Mitchell, patent attorney at Mitchell Law PLLC, the trademark office publishes the registration, allowing the public – individuals or companies – to file an opposition. Objectors can also request an extension up to 30 days – which is what the document (see below) references. Path is asking for an extension, which typically allows an attorney the time to draft the objection, laying out the merits of why a mark should or should not be registered.
path-pinterest 2

If Path is able to successfully make its case, that wouldn’t mean it could stop Pinterest from continuing to use its logo, however. “If Path wanted to stop Pinterest from using the logo, they’d have to basically make the case that Path has a trademark to the “P,” and that Pinterest is infringing on it,” says Kravets.
Instead, Path is looking here to only stop Pinterest from gaining the design trademark, which it could then use against Path and others if it chose.
 ( This was originally posted at TECHCRUCH )

We would love to hear your Feedback !

Pinterest And Path To Battle Over Letter P Logo Trademark

Tuesday 6 August 2013


10 Simple Tips To Increase Facebook Fans!!

  1. Create your Facebook fan page with a catchy image because a good image always helps you to get more likes from people. You can also use your company logo there instead of an image.
  2. Send a request to your friends which are in your profile to like your fan page.
  3. Keep your fan page always up to date because it always gives your readers to read some fresh contents.
  4. Promote your Facebook fan page on your official website or blog because it helps you to get likes from your new visitors on your site.
  5. Create a Custom URL for your fan page & it always helps your visitors to find your fan page easily.
  6. Interact with your fans by replying to their comments on your posts.
  7. Promote your fan page within your friend circle and if you are a SMO (Social Media Optimizer) then it always helps you to get more likes from your friends.
  8. Whenever you run any type of contest on your blog or website ask your visitors to like your fan page.
  9. If you are running a serious business then you should promote your fan page by using ads in the Facebook.
  10. Synchronize your fan page with your other profiles on social networks like Twitter, Digg, Stumble.
Don't Forget to give your feedback. Thanks !

How to increase likes on Facebook Page